Penta is an online bank that offers a suite of banking, budgeting and bookkeeping tools. My role in Penta was as Junior Brand Designer on the Marketing team. My daily tasks in this role included: Delivering assets and materials for Organic Social channels such as Facebook, LinkedIn and Instagram. I was also asked to create assets for our paid social posts on Facebook and I was directly involved in monitoring the success of these posts and making changes as the Performance Marketing campaign went on. I used a wide range of design software to complete my daily tasks, such as Figma, Photoshop, Illustrator, After Effects and Premier Pro. Apart from my daily tasks, I had to consistently develop illustrations, iconsets, layouts and other graphic elements as part of our Brand style guide.
