I started working at The Irish Times in September 2018 on the Commercial Graduate programme. I completed the two year programme and in September 2020 I was offered the role of Graphic Designer. I worked between our digital design team and our print design team to create assets for a wide range of advertising campaigns and in house initiatives.
I was very lucky to be asked to design the cover of the 2021 edition of Fighting Words in The Irish Times.
The supplement features 40 pages of amazing stories and poems by young authors from all over the island of Ireland. This year the supplement also included stories from students in Somalia and Syria.
The supplement was circulated to our daily readership of 274,000 people (an average based on Kantar TGI 2020 Survey data). I am delighted to have been able to work on a project that gives a voice to young people all around the world during the pandemic.
The supplement features 40 pages of amazing stories and poems by young authors from all over the island of Ireland. This year the supplement also included stories from students in Somalia and Syria.
The supplement was circulated to our daily readership of 274,000 people (an average based on Kantar TGI 2020 Survey data). I am delighted to have been able to work on a project that gives a voice to young people all around the world during the pandemic.
SANTA PODCAST
For Christmas this year we were briefed on a podcast idea where children could send in their questions for Santa Claus and he would answer them during our exclusive interview with one of our journalists.
The campaign began two weeks before Christmas and required a large amount of assets both to push parents to submit their children's questions and then to listen to the podcast after it had aired. I created a unique identity for the campaign, including a logo, and then developed the various assets from here.
This campaign ran across digital and print and was received very well among our readers.
FOOD MONTH 2020
November is Food Month in The Irish Times, this year I was asked to work on an A5 brochure that would be distributed as part of our launch day.
The package was sent out to food bloggers and commercial partners of The Irish Times and included this informational booklet along with other branded merchandise.